Unlocking the power of social influencers

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Photo of a group of people looking at their phones - social influencers - Alison Hadley Marketing and PR

Last week, I attended my first Charity Comms event via Periscope live streaming. The seminar, “Unlocking the power of social influencers”, was an opportunity to find out about how charities are engaging with influencers and building successful strategies. There were plenty of takeway tips on how to choose the right influencers and how to best work with them. Presentations included: “Identify and approach the right social influencers” – Nikki Peters,  MQ: Transforming Mental Health “Boob […]

Telling great stories: Takeaways from CommsCon18

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Photo of conference audience - commscon18 - storytelling -Alison Hadley - marketing and PR-min

On 6th November, I attended CommsCon18 in London, along with hundreds of other communications professionals. The one-day event, organised by Cision, was a chance to catch up on the latest insights on earned media from a number of big consumer brands and senior figures within the industry. A key theme for the day was storytelling, which cropped up in several of the panel discussions and presentations. Here are some of the takeaways from the day […]

How to build your Instagram community – Key takeaways from Social Media Week Bristol 2018

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Photo showing group of people fist bumping - building your Instagram community

Earlier this week, I went along to Social Media Week Bristol, to hear from Instagram authority Jess Siggers on how to build an Instagram community. Jess is a UK-based photographer, content creator/Instagram influencer, consultant and community manager. Her Instagram page, @porthjess has more than 43k followers. Jess also runs @igersbristol which is Bristol’s official Instagram network, sharing beautiful photos of Bristol to 20k+ followers. Here are my key takeaways from the talk “Fifty Ways To Build Your Instagram […]

A morning of connection, fun and growth (with cake!)

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A morning of connection, fun and growth (with cake!)

A few weeks ago, I tried something new – I was a guinea pig of sorts trialling a pilot idea for a Community Hub. Aimed at people running their own businesses, the event was held at Hawkwood College, an independent education centre overlooking the Stroud valleys. The Community Hub’s objective is to offer a place for individuals to build personal connection while having fun. A warm welcome Upon arriving at this slightly hippy, super green venue (we’re talking 42 acres of grounds), […]

Back to back networking: FSB and BNI events in the South West

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Networking over breakfast

I’m shattered. Last night I drove up the M5 to Stroud Brewery not only to sample their delicious beer and sourdough pizzas but to spend time networking with some lovely members of the Federation of Small Businesses (FSB). Fast forward to this morning (and following just 5 hours of zzzz), I’m networking again – this time attending a BNI breakfast meeting at 6.30am. Am I mad? Was it worth it? YES! FSB event After becoming a […]